Affordable Cost-Effective Market Entry for Business Growth
With leisure travel recovering strongly, it was the perfect time for #Hachinohe, in the southeast #Aomori Prefecture of #Japan to reach out to and capture travelers looking for in-depth immersive experiences, dispersing from the usual gateway cities. However justifying travel expenses for a huge delegation of suppliers proved to be a bit of a challenge as it was a new market.
Working closely with the Japan-Taiwan Exchange Association to run a hybrid event, our client Visit Hachinohe and their stakeholders were able to engage the travel trade and conduct media outreach to showcase authentic #culture and #adventures in the historical region that faces the Pacific Ocean. Besides reaching 75 distribution and media partners, the money saved from not having to travel was invested in executing co-operative campaigns to generate sales for the partners, and visitors to the destination.
Looking for cost-effective solutions? Contact us to find out how you can reach and engage the industry across 43 cities in Greater China and Southeast Asia without exhausting your budgets.
#SocialStoriesAsia #BrandStoryAsia #TravelStoryAsia
#SocialMedia #Marketing #DigitalMarketing #Marketing101 #TravelTrade #DestinationMarketing #Storytelling #Webinar #HybridEvent #Seminar
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